Author Archives: Jaigris Hodson

By: Jordan Benadiba, Account Supervisor, Health & Wellness Team Canadians aren’t getting healthier. Instead, we are becoming unhealthier each year – rates of obesity continue to increase, as do rates of chronic disease. In response to this concerning trend, governments … Read More

September 19, 2017 Jaigris Hodson | Comments Off on Population Health in the Age of Prevention

GCI Group Recognized among Greater Toronto’s Top 100 Employers for Third Year in a Row Only Communications and Public Engagement Firm Named to the List for Its Exceptional Work Environment

GCI Newsroom | December 12, 2016

Toronto, ON – December 12, 2016 – GCI Group (GCI) is pleased to announce it has been named by Mediacorp Canada Inc. as one of Greater Toronto’s Top Employers for 2017 for a third consecutive year. With a roster of … Read More

GCI Group Is Going Back to School with Ryerson University’s G. Raymond Chang School of Continuing Education

GCI Newsroom | June 15, 2015

GCI adds Canada’s foremost provider of university-based adult education to client roster TORONTO, June 15, 2015 – After a competitive RFP submission, GCI was recently selected as the Public Relations agency of record for The G. Raymond Chang School of … Read More

GCI Lends Support to 2015 Hacking Health Design Challenge

Digital, GCI Newsroom, Healthcare | April 27, 2015

#HHDesign Café Series to Take Place in April – May 2015 in Toronto Image source: Hacking Health Canada (hackinghealthdesignchallenge.com)  Launched in Canada and now taking over the digital health world across the globe, Hacking Health is a grassroots movement designed … Read More

Going Beyond the ABC’s of Healthcare Communications to Define the Value Story

Blog, Healthcare | February 24, 2015

By Jacqueline Zonneville, Director, Healthcare Communications As communicators, ergo, storytellers in the overall marketing mix, we are often asked about the most opportune time to begin engaging in conversations with external audiences to meet strategic imperatives. Enter the intricate healthcare … Read More

The Academy Awards: Did Canadian Twitter users predict any Oscar winners?

Blog, Digital, Social Media | February 24, 2015

By Will Perkins, Account Coordinator, Digital Image source: businessinsider.com Canadians are a movie-loving people. Whether it’s in the comfort of our living rooms or at the cinema, Canadians are some of the most prolific consumers of film in the world. … Read More

Digital Health: Transforming Healthcare through Technology

Blog, Digital, Healthcare | February 20, 2015

By Anya Kravets, Group Manager, Digital Health 2014 has been a breakthrough year for healthcare technology as we’ve seen leaps in development of everything from wearable devices and 3D-printed organs, to new diagnostic tools and cloud-based medical records. In fact, the … Read More

Time to Call the Experts: A Closer Look at Public Relations and Healthcare

Blog, Healthcare | February 17, 2015

By Kristen King, Director, Healthcare, GCI Canada Healthcare, whether in Canada or globally, is the quintessential example of an industry that requires ongoing public relations strategy and execution. It is an ever-evolving industry with a robust eco-system of stakeholders, who … Read More

Social Media Snow Day: How Canadians Use Twitter During Bad Winter Weather

Blog, Digital, Social Media | February 2, 2015

By the GCI Digital Team Freezing temperatures and blowing snow, treacherous driving and transit delays, cancelled classes and closed businesses. Welcome to winter in Canada! When bad weather strikes, Canadians crave information that will help them get through the day. … Read More

Health Tech at CES 2015: Fitness and Beyond

Blog, Digital, Healthcare | January 14, 2015

By Amanda Federchuk, Consultant Photo Credit: Mashable.com While the Consumer Electronics Show in Las Vegas last week was dominated by mobile communications, home electronics and entertainment innovations, great strides were made in the area of health technology. Here is a … Read More

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