GCI adds Canada’s foremost provider of university-based adult education to client roster
TORONTO, June 15, 2015 – After a competitive RFP submission, GCI was recently selected as the Public Relations agency of record for The G. Raymond Chang School of Continuing Education (The Chang School) at Ryerson University. This is one of several exciting wins for the agency this season.
“GCI demonstrated a deep understanding of our objectives, including increasing year-round awareness of our programs and increasing community engagement through an integrated communications approach. The GCI team is aligned with Ryerson’s vision outlined in the 2014–2019 academic plan, Our Time to Lead, and will help us position The Chang School as a leader in continuing education,” said Dr. Marie Bountrogianni, Dean, The Chang School.
GCI will support the Chang School team with ongoing communications activities to promote its position as Canada’s leading provider of adult education. Key areas of focus include showcasing the university’s unique and innovative programming including e-learning, enhancing the profile of The Chang School and its subject matter expertise, as well as demonstrating the school’s commitment to creating an accessible learning environment for students at any career stage.
“The Chang School is Canada’s leading provider of university-based adult education, and the GCI team looks forward to collaborating with the dynamic Chang School professionals,” said Marion MacKenzie, President, GCI Group. “Studies around current and emerging trends demonstrate that continuing education and training are common characteristics of today’s workforce and a career advancement necessity, so this is an exciting opportunity for our team. At GCI, we are committed to continued learning and development and to supporting team members in enriching their careers. Now we have The Chang School to look to for even more inspiration.”
About Ryerson University’s G. Raymond Chang School of Continuing Education
Ryerson University’s G. Raymond Chang School of Continuing Education (www.ryerson.ca/ce) is Canada’s foremost provider of university-based adult education, facilitating access to the University’s renowned, professionally relevant courses and programs. Since 1975, we have been delivering leading-edge workplace knowledge that empowers learners to reach their personal and professional goals. We have approximately 70,000 annual enrollments (in 1,500 courses, seminars, and workshops) in Arts; Business; Communication and Design; Community Services; Engineering, Architecture, and Science; Gateway for International Professionals; Programs for 50+; and Spanning the Gaps – Access to Post-Secondary Education. We also offer 82 career-related certificate programs and numerous course series, with 22 certificate programs that can be completed entirely at a distance. Our flexible, accessible programming is available on campus, via distance education, and off-site for employee groups at leading organizations.
About GCI Group
GCI is a Canadian leader in communications and engagement with deep expertise in the areas of consumer, healthcare, technology, public affairs, corporate communications and social media. GCI Group services a broad client base, combining the aggressiveness and agility of a specialty boutique with the depth and breadth of a dynamic multinational agency. GCI is a member of the WPP Group of companies, one of the world’s leading communications families and was the only communications and public affairs firm to be named in “2015 Greater Toronto Area (GTA) Top 100 Employers” list by MediaCorp. GCI Group is also a proud partner of the new GTA Food & Beverage Cluster – a collaborative, industry wide initiative aimed at making the GTA’s food and beverage manufacturing sector an even stronger economic driver. Visit www.gcicanada.com for more information.