An idea always seems great in the mind of its inventor—it is only in execution when a great idea becomes a grand reality.
Idea architecture in action: Our areas of expertise
Building ideas, like constructing a building, requires building material. At GCI Canada, these building materials are our core offerings. Our expertise in these disciplines leads to energetic creativity, allowing us to tackle every challenge with new ideas–a bespoke, strategically sound solution every time.
New look, new ideas: The story behind our fresh visual identity
The communications landscape is constantly evolving, and GCI Canada needs to evolve along with it. Our creative team was sent on a mission: renewing and rejuvenating the brand. Our senior art director, Christine Cater says, “It’s not often you get to shape the identity of your own company.”
Breadth and depth across the industry: Meet our General Manager, Kristy Derkson
To call Kristy Derkson’s career “multidisciplinary” doesn’t quite fit the bill. A casual observer might read the word “multidisciplinary” and think of breadth, rather than depth, of experience. Really, Kristy brings decades of multidisciplinary experience: breadth and depth, whether in healthcare communications, corporate communications, consumer marketing, and much more.